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Google to Highlight Shopping Deals in Search – EcommerceBytes

As Google integrates with additional ecommerce tools to help it get more products in front of searchers’ eyeballs, it is also working on making deals more prominent…

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As Google integrates with additional ecommerce tools to help it get more products in front of searchers’ eyeballs, it is also working on making deals more prominent to shoppers. Searches for “discount code” have increased 50% since last year, it reported.
Google executive Bill Ready updated merchants on new developments relating to ecommerce in the Google Keyword blog, writing that the company will launch a deals results page on Search and the Shopping tab later this year, part of its efforts to…

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