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Here’s how Apple’s AirTag trackers compare to Tile, and why the company is so upset with Apple – CNBC

Tile is the market leader in lost item trackers, but it’s features are limited on the iPhone.



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Tile Sticker and Apple AirTag
Apple’s $29 AirTag lost item tracker begins shipping on April 30. I walked through what it’s like last week, but I recently bought a similar tracker from Tile. Tile has been in the lost item tracking business for several years, and now counts Apple as its closest competitor.
I took both devices for a test drive to show you how they differ and to help explain why Tile is so upset that Apple is moving in on its turf.
Tile trackers aren’t new. They’ve been around for years…

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